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Interactive design and technology specialist with 4 years Interactive agency experience in delivering award winning, high performing, relationship building and strategic communication programs and marketing solutions with the analytics to prove results.

experience
Venables, Bell & Partners, San Francisco
Interactive Producer- HBO, Orville Redenbacher, PG&E, Heavenly (March 2009- present)

  • HBO's Comedyfetish.com Paid Media & Facebook Application
  • Orville Redenbacher "Bringing Families Together" Paid Media, including Full Episode Player unit
  • PG&E WeCanDoThis.com Rich Media Optimization, Site Revisions
  • Heavenly Season Pass Online Campaign

Training: Bay Area Video Coalition June-present
  • HTML/CSS

Goodby, Silverstien & Partners, San Francisco
Interactive Producer- Sprint (October 2007- March 2009)

  • Sprint.com/sendlove 2008 Valentine's Campaign with Isaac Hayes
  • Sprint Nascar 2008 rich media banners, Burn and Brag- highest performing banners for all of Sprint in 2008
  • Social Networking, file manager and production of iframes into social networking pages for dynamic and immersive experiences beyond what can be hosted on Myspace or Facebook
  • Producer and Traffic Manager for Prime Time Integration- Full Episode Players/Branded Canvases, relationships with abc.com, cbs.com, nbc.com, Hulu.com and Unicast
  • Primetime Integration Digital Media Strategy for Fox 24, NBC Heroes, CBS Survivor and ABC pitch work
  • User Experience, Interaction Optimization, Information Architechure

Training: Bay Area Video Coalition 2008
  • Flash 1 & 2
  • Flash Video, AS3
  • After Effects 1 & 2

Google Analytics Conversion University Seminars, San Francisco Campus, July, September 2008

  • Guest: Avinash Kaushik, Analytics Evangelist, author of Web Analytics: An Hour a Day
  • Rich Media tracking
  • A/B testing optimization with Google Tools

Awards: Sprint.com/sendlove with Isaac Hayes Serenader, Cannes Lion Shortlist 2008, Interactive Viral Marketing

Kadium (now Euro RSCG San Francisco), San Francisco
Account Executive and Project Manager - Disney Mobile, Air Force, 2KSports (May 2006-August 2006 employed)

  • AE/PM for Disney Mobile rich media banners received the highest interaction rates Disney Interactive has seen to date. 40 seconds per unit w/ 3% conversion, 70% conversion on website
  • Disney Mobile banner production (30k and Flash), rich emails, traffic for banners
  • Dosomethingamazing.com Air Force, produced rich media banners
  • New Business and Strategy research and market discovery for New Business VP

Social Network and Viral Marketing- (May 2007- October 2007 Freelance)
  • Svedka, blame.svedka.com viral marketing, celebrity blog seeding strategy and execution
  • Torani.com, online community seeding
  • Gloob.tv managed seeding campaign

Training: Atlas Suite Training v. 5.4 (July 2006)

Awards: Air Force DoSomethingAmazing.com, 2007 Web Marketing Association's Best Military Rich Media campaign & 2006 Austin Addy's Silver and Bronze awards in the Interactive Media Category

Guerilla Public Relations, San Francisco
Production Manager, Online Marketing Manager
October 2005- May 2006, September 2006-present

Duties:

  • Built and managed Direct-to-Influencer (DTI) campaign for Napster, leading to over 1.5 million impressions for Napster video ads in 2 weeks. Landed placement on iFilm, MSN.com and ManiaTV.com. Created and managed Napster Girl MySpace page, bringing in 18,000 views and over 3200 friends within 30 days.
  • Managed 5 person DTI team for Current TV campaign. Researched and built contact list, increasing potential website placement by over 25%. Personally placed Current TV video content on over 20 websites, exposing Current to millions of online viewers.

Neon, San Francisco
Head Promoter, DJ
November 2004- present

Duties:

  • Created a Monday night club which hosts local dj's and bands, shared duties designing weekly flyers, PR. We've received two write ups in the San Francisco Bay Guardian within the first 2 months of our club opening. We have received write ups at the bets Monday Night club in San Francisco by 7x7 and Spin Magazine. Neon campaigned to have our bartender win "sexiest bartender 2005" in the Guardian and won. Neon brings in about 150 people to the Make Out Room (22nd & Mission) every Monday night.

Freelance Promotions
Brand Ambassador, Field Promotions
June 2003- Present

  • Vox Vodka Podcast Host for Bratskier & Co. PR August 2005- October 2005
  • Got Milk for ADD Marketing
  • Stila Cosmetics, Field Manager for Buzztone Promotions November 2004- January 2005
  • AOL for Broadband for Red Peg Promotions June 2004- August 2004
  • Target for Big Orange Promotions January 2004
  • Working Assets for Music Matters May 2003- September 2003

education
January 2003 Bellevue College

  • 2-year Business Administration/University of Washington School of Business transfer program
October 2000 Seattle Central Community College
  • Graphic Design & Liberal Arts
  • Illustrator and Photoshop Classes by Lead Adobe Illustrator Tech Advisor-Seattle Campus
January 1997-1999 Art Institute of Seattle
  • Music Business Program